Trustee chair's message
Ron D. Burton
Trustee Chair 2018-19
Every year we celebrate November as Rotary Foundation Month. How fortunate we are to have a world-class Foundation that allows us to do so much good in the world. We should all take pride in the fact that something good happens every second of every day because of Rotarians and our Rotary Foundation.
Remember how excited we were at the 2017 Rotary International Convention in Atlanta, where we celebrated the Foundation's first 100 years? The fundraising goal for that year was $300 million, and, as you recall, we raised $304 million to exceed that goal. It was a landmark year for the Foundation.
In the 2017-18 Rotary year, as the Foundation entered its second century of service, we had an even more ambitious fundraising goal of $360 million. At the convention in Toronto in June, outgoing Trustee Chair Paul A. Netzel told attendees that we once again had a landmark year for our Foundation, setting a one-year fundraising record of $373 million.
This year our fundraising goal totals $380 million. Our goal for polio is $50 million, which will be turned into $150 million through the Bill & Melinda Gates Foundation matching grant. Add to that a $137 million goal for the Annual Fund, $61.5 million for the Endowment Fund, and $31.5 million for global grant cash and other outright gifts, and our many programs will be fully funded and Rotarians will be completely equipped and empowered to continue making real change.
Now, it's up to you and me. We have the chance to forge a path of ever-increasing relevance and influence — to choose the direction and tempo of the Foundation's second century.
I'm challenging you to increase your involvement in our Foundation — by doing, by giving, and by inspiring. Together we can make tomorrow even brighter than today. We can make every month Rotary Foundation Month. So, Be the Inspiration, build your Rotary legacy, and let's make this yet another landmark year in our history.
Since its inception in 1905, Rotary has been a champion for peace. The 1914 Rotary Convention adopted a resolution that our organization "lend its influence to the maintenance of peace among nations of the world." Then, the 1921 convention incorporated into Rotary's Constitution the goal to aid in the advancement of international peace and goodwill through fellowship in the Rotary ideal of service. In 1945, Rotary played a key role in forming the United Nations when almost 50 Rotarians served as delegates, advisers, or consultants at the UN charter conference in San Francisco.
Today, one of our six areas of focus is promoting peace. Every Rotary service project, whether funded with a district grant or a global grant, has an impact on peace. It could be a peace project, a water and sanitation project, a basic education and literacy project, an economic and community development project, or a project in one of our human health-related areas – maternal and child health or disease prevention and treatment. It really doesn't matter. The ultimate outcome makes a positive contribution to our world by improving the quality of life for those affected, and that improvement is an element of peace.
Additionally, each year we select up to 100 professionals from around the world to be Rotary Peace Fellows who receive fellowships to study at one of our six peace centers, earning either a master's degree or a professional development certificate in areas such as human rights, international politics, public health, and development. To date, 1,100-plus people have participated in the program, and we are beginning to see positive results.
As we look to the future, The Rotary Foundation Trustees are discussing how we can improve this program as well as all of our peace efforts so that we can achieve the maximum possible positive impact. If you would like to help, you can contribute to the Rotary Peace Centers Major Gifts Initiative and help support the next generation of peacebuilders.
I was a district governor in 1987-88, the year that Charles C. Keller was the RI president. As district governor, I attended the 1988 Rotary International Convention in Philadelphia. There, I heard that there were an estimated 350,000 cases of polio in 125 countries. But I also heard some exciting news: We had surpassed our goal of raising $120 million for the eradication of polio. We had raised $219,350,449 (and later, after the accounting was done, that figure was revised to $247 million). What a celebration we had. We proved to ourselves and the world the strength of Rotary and that we could take on a global health challenge.
In the ensuing 30 years, we, along with our partners – the World Health Organization, the U.S. Centers for Disease Control and Prevention, UNICEF, and the Bill & Melinda Gates Foundation – have raised even more funds, organized National Immunization Days, and advocated with world governments. Our goal has always been to keep our promise to give children a polio-free world, and in 2017, there were only 22 cases.
We've done incredible work, but we know the job isn't over. Once we reduce the number of cases to zero and no viruses are detected in the environment, we must wait for WHO to certify the world officially polio free. That requires at least a three-year period without a single detection of the wild poliovirus in a person or the environment. During that three years, we will still have to vaccinate children and ensure through surveillance that the virus never regains a foothold.
Rotarians have always been on the front lines of this effort – we still are. So, what can you do? Tell everyone you know about Rotary and polio. Make a donation. Update your club and explore how together you could participate directly in the fight.
On 24 October, we'll celebrate the 30th anniversary of the Global Polio Eradication Initiative's formation at our sixth annual World Polio Day event, in Philadelphia, the city where it all started. Host a World Polio Day fundraiser or watch party, and tell us about it at endpolio.org/promote-your-event. For more inspiration, check out endpolio.org.
I need your help. I'm depending on you to help us keep our promise.
Without The Rotary Foundation's Endowment Fund, our efforts would be for naught. The endowment is the backbone of Rotary's efforts around the world, providing access to the time, talent, and resources needed to make a difference. Our goal of building the Endowment Fund to $2.025 billion by 2025 and this year's fundraising goal of $380 million are surely some of the most important tasks at hand for our organization.
Your financial support has made possible every single thing that Rotary has done over the years. But what's equally essential – and might sometimes be in danger of being overlooked – is your participation.
Without you, Rotary is nothing. The Foundation needs your presence, your input, and your creative mind just as much as it needs your generous financial backing. Your Rotary club needs you to be there at meetings – not to warm a chair, but to engage, to inspire.
I shared last month how my relationship with Rotary changed when I went from being a tepid (at best) seat-warmer to a committee chair who was engaged and focused. You don't need to wait for someone to ask you to chair a committee or be a club officer to begin to transform your Rotary journey. There's a place in Rotary for all of you to step up and become people of action.
Be engaged. Working with your club on service projects that qualify for District Designated Funds is one way to participate and use your voice to make a real difference. If your club has no service projects that interest you, work on getting some new ones underway. Carry out community assessments to find out how we can best use our resources to create positive change.
This month, I invite you to transform the way you think about your involvement with Rotary. Consider every meeting a chance to discover new channels for your energy and to brainstorm with like-minded Rotarians about how you can work together for a better world.
About a year and a half after I joined my Rotary club, I terminated my membership because I missed four consecutive meetings. That was the rule at the time. I’ll freely admit – I didn’t care much for the food or the weekly meetings. I didn’t think they were the best use of my time. But the real issue was that I wasn’t engaged. I had no role, I had no reason to be a member, and I didn’t need to go to a luncheon meeting every week that appeared to offer me absolutely nothing.
But then my incoming club president asked me to chair the club’s Rotary Foundation committee for the next Rotary year. That was a turning point for me, and the rest is history. I want you all to think about engaging those members who have their doubts about Rotary. In 2018-19, I need your help. I want you to join me in focusing on our four core goals for the Foundation.
First, the No. 1 priority of our entire organization (and this won’t be a surprise) is ending polio. We must fulfill our promise of a polio-free world to every child.
Second, we must increase the sustainability of our service efforts within the six areas of focus. This means conducting thorough needs assessments. It means working with communities to see what they really need and get them to buy in – to own the project and measure it over time.
Our third priority is to encourage districts to use all their District Designated Funds. Whether through district grants, global grants, or PolioPlus, there are many ways to form transformative partnerships and put these funds to work.
Finally, we choose to build our Rotary Foundation Endowment to $2.025 billion by 2025. Our comprehensive fundraising goal for the year is $380 million. These funds will allow us to continue the life-changing programs that Rotary members undertake every day. But we each need to think about our Rotary legacy. The Endowment is our future.
So please join me, and let’s make this a legacy-building year for Rotary. Your legacy, Rotary’s promise.