Deepening our impact by expanding membership is a top priority for us.

Use these resources to help your club grow:

Assess your club

Use these resources to see if your club is meeting members' needs and reflecting the community:

Engage current members

Use these resources to learn strategies that will keep members excited about Rotary:

Connect with prospective members

Use the strategies and ideas in these resources to connect with potential members:

  • Engaging Younger Professionals — Welcoming younger professionals into Rotary is essential for us. Our digital kit will help you rethink membership and bring emerging leaders into your club.
  • Strategies for Attracting New Members —Take this Learning Center course to help draw prospective members, update your club's experience, and better highlight what it does well.
  • Customizable club brochure — Design your own club brochure using the template on Rotary's Brand Center. Choose images and wording to best represent your club.
  • Discover Rotary — Show this presentation to prospective members or at your club's public events. Add content and images specific to your club, and have prospective member brochures available.
  • Finding New Club Members: A Prospective Member Exercise — Try these strategies to attract qualified members for your club.
  • Creating a Positive Experience for Prospective Members — Working with prospective members is a delicate task. Find tips and ideas to determine whether membership would match their needs as well as your club's. Learn what you can do to ensure that prospects have a positive experience, regardless of whether they join.
  • Guide to Corporate Membership — Learn how to engage your local businesses and offer a new membership type to a few of the business employees.

Follow your membership leads

Many prospective members express their interest in Rotary through If you are a club or district leader, you will receive an email alert letting you know if any of these prospective members have been assigned to your club or district. Check often — these prospective members are waiting to hear from you.

These resources can help you understand what to do with membership leads:

  • Online Membership Leads course — This Learning Center course will show how a prospect experiences the membership leads process, and how club and district leaders can create a consistent, positive experience for prospective members.
  • Connect to Membership Leads — Find prospective members who want to get involved.
  • Managing Membership Leads presentation — An in depth training tool for helping clubs and district leaders understand the entire process for managing leads.
  • How to Manage Membership Leads (for clubs and districts). Learn how to find and manage your online membership leads.

Make new members feel welcome

Use these resources to celebrate new members, develop an orientation program, and get them involved early and often.

  • Kick-start Your New Member Orientation — This Learning Center course shows how to make your club's new members feel welcome, appreciated, and valued.
  • Introducing New Members to Rotary: An Orientation Guide — Find ideas for engaging new members, getting them involved, and giving them a meaningful Rotary experience.
  • Rotary Basics — Give this comprehensive overview of Rotary to new members or order it for club reference.
  • Connect for Good — Encourage members to get involved in their club, community, and the Rotary world for a more meaningful experience.
  • New Member Welcome Kit — Welcome new members to your club with Rotary essentials: Rotary Basics, Connect for Good, a What's Rotary? card, a Rotary magnet, and the Rotary Foundation annual report.
  • Rotary membership certificate — Customize a certificate for your new members and present it to them when you officially welcome them to your club.

Develop your club

Find ideas for planning and strengthening your club in these resources:

Stay current

Encourage members to stay up-to-date using:

Subscribe to our Membership Minute newsletter or swap ideas on the Membership Development Best Practices Discussion group.


Rotary support